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Indevaro vs Appfigures

Appfigures describes itself as app intelligence, ASO tools and analytics: "Track app downloads and revenue, research competitors, find better keywords, and monitor market trends". Source It lists app, game and indie developers, enterprise teams, market analysts, SDK makers and growth marketers, and says it has served 347K users. Source

Indevaro reads your store, revenue, ads and keyword data together, points to one change worth making and drafts the material with AI; you review and publish.

At a glance

FeatureIndevaroAppfigures
PlatformsApp Store and Google Play. SourceApp Store and Google Play ("Works with every major store"). Source
PricingFree $0 for one app, no card and no time limit; Indie $19 a month or $190 a year; Studio $49 a month or $490 a year. SourceFree plan at $0 with 5 connected apps. Paid plans from $7.99 per month; see their pricing page for the billing terms. A free trial with the Optimize plan's features, no credit card required, after which the account moves to Free. Up to five users on any plan at no additional cost. Source
Keyword rank trackingYesApp Store and Google Play ranks per country and language. Google Play ranks come from Google Play's web search results and cover the top 50. SourceYesRank tracking, keyword insights and AI keyword suggestions, from the Monitor plan up; hourly ranks from Optimize. Source
Competitor trackingYesListing, version and price changes of the apps you watch, with a digest. SourceYes"Compare performance across competitors and markets". Source
Your App Store Connect / Play Console dataYesApp Store Connect and Google Play side by side, never summed, with the date of the data. SourceYesLinks App Store Connect and Google Play for downloads, revenue, ranks, ratings and reviews. Source
Revenue and subscriptions of your own appYesSubscriptions from RevenueCat next to Apple Ads and Google Ads campaign spend. SourceYesSubscription analytics (MRR, churn) read from store reports, not an in-app SDK. Source
ReviewsPartlyReads your reviews; does not reply to them. SourceYesReview replies on every paid plan, unlimited from Monitor. Source
Apple AdsPartlyReads Apple Ads data next to revenue; does not manage campaigns. SourcePartlyImports Apple Ads spend and performance through a read-only account; no campaign management found. Source
A/B testsNoDoes not run experiments; you create them in App Store Connect or Play Console, and Indevaro keeps the plan and the result with the decision. SourceNot found on their pagesNot found on the pages read. Source
AI featuresYesPoints to one change worth making and drafts the material with AI, from monthly AI credits. SourceYesAI-based related keyword suggestions, from Monitor up. Source
APINoNo documented public API; agents connect through the MCP server. SourceYesEvery account includes 1,000 API requests per day; data on apps you don't own uses Public Data API credits. Source
MCP server for AI agentsPartlyRemote MCP server, in invited beta. Free is read-only; on paid plans an agent can also make changes inside Indevaro once you allow it, never in App Store Connect or Apple Ads. SourceYesHosted MCP server with Appfigures sign-in; your linked apps at no additional data cost. Source
Listing change historyPartlyYour own App Store listing changes, each with reach after the change next to reach before. Not yet for your own Google Play listing. SourceNot found on their pagesField-level listing change history was not confirmed on the pages read. Source

Where Appfigures is stronger

  • A $0 plan with 5 connected apps and paid plans from $7.99 per month (see their pricing page for the billing terms). Source
  • Subscription metrics such as MRR and churn straight from store reports, without RevenueCat, plus Apple Ads spend in the same dashboard. Source
  • A hosted MCP server that reads your own linked apps at no additional data cost. Source
  • Up to five users on any plan. Source
  • App intelligence on other apps, including separate market-intelligence plans. Indevaro has no market estimates. Source

Where Indevaro fits

  • Keyword tracking starts at the Monitor plan; the Connect plan includes 0 keywords. SourceIndevaro: App Store and Google Play ranks per country and language. Google Play ranks come from Google Play's web search results and cover the top 50. Source
  • Premium competitor estimates start at the Boost plan. SourceIndevaro: Listing, version and price changes of the apps you watch, with a digest. Source
  • MCP and API queries on apps you don't own spend Public Data API credits, and the credit packages are not priced on the pages read. Source
  • No Apple Ads campaign management and no A/B test feature found. Source

What Indevaro does not do

  • It does not estimate other apps' downloads or revenue: there is no market-intelligence data. Source
  • It does not manage Apple Ads or Google Ads campaigns and does not reply to reviews. Source
  • It never publishes listing changes for you. Source
  • It has no change history for your own Google Play listing yet; the history covers your App Store listing.
  • Its MCP server is in invited beta.

Who should pick which

Pick Appfigures if you mainly want reports of your own store data and store-report subscription metrics for both stores, shared with up to five people, or app intelligence on apps you don't own. Source

Pick Indevaro if you build one to three apps yourself and want your App Store Connect, Google Play, RevenueCat, Apple Ads and keyword data read together, with one next change prepared from it. Free $0 for one app, no card and no time limit; Indie $19 a month or $190 a year; Studio $49 a month or $490 a year.

Questions

Is Appfigures free?
It has a $0 plan with 5 connected apps, and paid plans from $7.99 per month; see its pricing page for the billing terms. Keyword tracking starts at the Monitor plan.
Does Appfigures need RevenueCat for subscription metrics?
No. Appfigures reads subscription revenue, MRR and churn from your App Store Connect reports. Indevaro reads subscriptions from RevenueCat.
Do Appfigures and Indevaro both have MCP servers?
Yes. Appfigures runs a hosted MCP server; your linked apps come at no additional data cost. Indevaro's MCP server is in invited beta and is read-only on the Free plan.

Facts checked on 3 November 2026 on Appfigures's public pages. Spotted a change? Email contact@indevaro.com.

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