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Indevaro vs AppFollow
AppFollow's headline is "Never miss user feedback again with AI agentic reputation management": it monitors and automates user feedback with AI workflows and adds app store optimization. Source "Trusted by 100,000+ product teams worldwide", with an enterprise pitch of 99.5% uptime and enterprise security; indie developers and agencies are not named as an audience on its homepage. Source
Indevaro reads your store, revenue, ads and keyword data together, points to one change worth making and drafts the material with AI; you review and publish.
At a glance
| Feature | Indevaro | AppFollow |
|---|---|---|
| Platforms | App Store and Google Play. Source | Google Play, App Store, Mac App Store, Microsoft Store, Samsung Galaxy Store, Huawei AppGallery, Trustpilot and Steam. Source |
| Pricing | Free $0 for one app, no card and no time limit; Indie $19 a month or $190 a year; Studio $49 a month or $490 a year. Source | No public price list: the pricing page offers a free trial and Contact sales. Source |
| Keyword rank tracking | YesApp Store and Google Play ranks per country and language. Google Play ranks come from Google Play's web search results and cover the top 50. Source | YesKeyword Live Ranking, to follow the effect of metadata changes, ads and experiments. Source |
| Competitor tracking | YesListing, version and price changes of the apps you watch, with a digest. Source | Yes"Monitor competitors in real-time". Source |
| Your App Store Connect / Play Console data | YesApp Store Connect and Google Play side by side, never summed, with the date of the data. Source | YesA consoles data aggregator for downloads, revenue, uninstalls and re-installs. Source |
| Revenue and subscriptions of your own app | YesSubscriptions from RevenueCat next to Apple Ads and Google Ads campaign spend. Source | PartlyStore revenue through the consoles; no subscription analytics (MRR, churn, RevenueCat) found. Source |
| Reviews | PartlyReads your reviews; does not reply to them. Source | YesOne inbox for app stores and feedback platforms, AI semantic analysis, tags, sentiment and auto-replies. Source |
| Apple Ads | PartlyReads Apple Ads data next to revenue; does not manage campaigns. Source | Not found on their pagesNot mentioned on the homepage or the consoles page. Source |
| A/B tests | NoDoes not run experiments; you create them in App Store Connect or Play Console, and Indevaro keeps the plan and the result with the decision. Source | Not found on their pagesNot mentioned on the homepage or the consoles page. Source |
| AI features | YesPoints to one change worth making and drafts the material with AI, from monthly AI credits. Source | YesAI agentic workflows, AI replies and AI keyword recommendations. Source |
| API | NoNo documented public API; agents connect through the MCP server. Source | YesAn API to integrate with other services, and an API Connect tool for sales data export. Source |
| MCP server for AI agents | PartlyRemote MCP server, in invited beta. Free is read-only; on paid plans an agent can also make changes inside Indevaro once you allow it, never in App Store Connect or Apple Ads. Source | YesAI assistant access to reviews, ratings and ASO data, with ready-made analysis workflows; plan details not stated. Source |
| Listing change history | PartlyYour own App Store listing changes, each with reach after the change next to reach before. Not yet for your own Google Play listing. Source | Not found on their pagesNot confirmed on the pages we could read. Source |
Where AppFollow is stronger
- Wider store coverage: eight stores and feedback sources, including Steam, Huawei AppGallery, Samsung Galaxy Store and Trustpilot. Indevaro covers the App Store and Google Play. Source
- Review operations at volume: one inbox, AI replies, semantic tags and sentiment. Indevaro does not reply to reviews. Source
- An MCP server over reviews, ratings and ASO data, with ready-made feedback and ASO analysis workflows, for clients such as Claude, ChatGPT, Gemini and Cursor. Source
Where Indevaro fits
- No public price list; you start a free trial or contact sales. Source
- No Apple Ads features found on the homepage or the consoles page. SourceIndevaro: Reads Apple Ads data next to revenue; does not manage campaigns. Source
- No subscription analytics (MRR, churn) found; revenue comes from the store consoles. SourceIndevaro: Subscriptions from RevenueCat next to Apple Ads and Google Ads campaign spend. Source
- Its product leads with reputation management, and indie developers are not named as an audience. Source
What Indevaro does not do
- It does not estimate other apps' downloads or revenue: there is no market-intelligence data. Source
- It does not manage Apple Ads or Google Ads campaigns and does not reply to reviews. Source
- It never publishes listing changes for you. Source
- It has no change history for your own Google Play listing yet; the history covers your App Store listing.
- Its MCP server is in invited beta.
Who should pick which
Pick AppFollow if reviews are your main workload: a team answering feedback across several stores and feedback platforms, with AI replies and sentiment, and ASO alongside. Source
Pick Indevaro if you build one to three apps yourself and want your App Store Connect, Google Play, RevenueCat, Apple Ads and keyword data read together, with one next change prepared from it. Free $0 for one app, no card and no time limit; Indie $19 a month or $190 a year; Studio $49 a month or $490 a year.
Questions
- How much does AppFollow cost?
- AppFollow's pricing page does not list prices; it offers a free trial and Contact sales. Indevaro lists its plans on its pricing page, from a $0 Free plan.
- Can Indevaro reply to reviews like AppFollow?
- No. Indevaro reads your reviews but does not reply to them. AppFollow's main product is review management with AI replies.
- Which stores does AppFollow cover?
- Google Play, App Store, Mac App Store, Microsoft Store, Samsung Galaxy Store, Huawei AppGallery, plus Trustpilot and Steam. Indevaro covers the App Store and Google Play.
Facts checked on 3 November 2026 on AppFollow's public pages. Spotted a change? Email contact@indevaro.com.
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